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9to5mac+1appleworld+19to5mac+1Apple is developing a home security and monitoring service targeted for 2027, according to Bloomberg's Mark Gurman, in what would mark the company's most direct move yet into a market long dominated by Amazon's Ring and Google's Nest.
The service would accompany a privacy-centric home security camera and automation device that uses AI to monitor its surroundings instead of continuously recording video footage, Gurman reported. When the AI detects movement, video recording would then commence, according to AppleInsider's summary of the report. The system would also include cameras equipped with facial recognition and infrared sensors to determine who is in a room, enabling household automations such as turning off lights when someone leaves or playing music preferred by a specific family member.9to5mac+2
The monitoring service is part of a broader smart home push Apple has been building toward for years. The company is preparing to launch three devices in the near term: an updated Apple TV 4K, a refreshed HomePod mini, and a new smart home hub with a roughly 7-inch square display, internally known as the HomePad. The hub, which could arrive between October and early 2027, will feature facial recognition, FaceTime calling, and home security monitoring capabilities.Dataconomy Media+2
Apple already offers HomeKit Secure Video, which allows compatible cameras to use iCloud for encrypted recording. iOS 27, previewed at WWDC in June, expands those capabilities with Apple Intelligence-powered descriptions of security footage, natural-language search, and grouped smart home alerts.theapplepost
A subscription-based security offering would give Apple another recurring revenue stream closely tied to its hardware ecosystem. As 9to5Mac noted, the service could potentially be bundled into Apple One to increase that subscription package's appeal.9to5mac
Apple has also been working on a smart doorbell with facial recognition that wirelessly connects to a deadbolt lock, though that product remains in early development. If the company combines its own cameras, the HomePad hub, Apple Intelligence, and a monitoring subscription, it could offer an integrated alternative to established home security systems — one tightly woven into the iPhone, Apple Watch, and Home app. Details on pricing and how professional monitoring would operate have not yet been disclosed.appleworld+1